AT A GLANCE
I bridge the gap between real life and internet culture for millennial moms by:
offering unvarnished, humorous and relatable videos to validate their experiences
explaining the value of relevant or trendy products and services
interpreting life hack-y tips to make life easier or more efficient
54,000 followers
3.4% Reels engagement
82,000 30-day reach
36.5% average reel completion rate
BIO
I’m an experience storyteller
I’ve wanted to be an influencer my whole life—but back then, that meant becoming a fashion editor. So I did, starting my career at Cosmopolitan. After working in NYC for a decade, I returned to Atlanta to helm a family of luxury lifestyle magazines. Now, I freelance write for outlets like Garden & Gun, Southern Living, USA Today, Atlanta magazine, and more and am a mom to two little girls.
My time in editorial helped me become the visual content marketer I am today. I’m an ideas factory who knows what’s trending before anyone else. I combine SEO smarts, human-centric stories, and a fluency in internet culture to create content for some of the world’s most recognized brands across niches like parenting, travel, home, and food.